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This article applies to selling in: Italy

Requirements and Restrictions

Eligible categories

Currently, the following stores are eligible for this service:

  • Automotive
  • Baby
  • Books
  • Business, Industry & Science
  • Tools & Home Improvement
  • DVDs
  • Electronics & Accessories
  • Lawn & Garden
  • Home
  • Computers & Accessories
  • Kitchen
  • Lighting
  • Luggage
  • Music
  • Musical Instruments & DJ
  • Office Products
  • Software
  • Sports & Outdoor
  • Toys & Games
  • Videos

Products in our other stores are restricted, and pages cannot be created for them at this time. We do have plans to extend this service to other stores, and we ask merchants not to list restricted products until the appropriate store is available. Listing restricted products is prohibited, and we will remove product pages found to be in violation; we may also take steps to close a seller's account.

Product restrictions

The following product lines and stores are restricted to pre-approved sellers only at this time: Grocery, Beauty, Clothing & Accessories, Sunglasses and Fashion Eyewear, Shoes & Bags, Jewelry, Watches, Health and Personal Care, and Toys (only during Christmas holidays).

Additionally, sellers must adhere to Amazon rules for the creation of new product detail pages. You can review our page creation rules in our Policies section.

We do not allow duplicate product detail pages. Before creating a new page, sellers should determine if the product is already on Amazon. Sellers can submit additional product details or submit corrections to errors on existing product pages.

We require standard product identifiers for products in most categories, such as UPC or EAN. You can read more about ISBNs, UPCs and EANs on this Help page. You must provide an ISBN when listing a book published after 1973. For more information about books published after 1973, see instead this Help page.

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