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This article applies to selling in: Italy

Amazon Renewed Listing Guide

How to create a Renewed ASIN


  1. In your Seller Central account select Catalog > Add a Product
  2. Click on I’m adding a certified refurbished product

    a. This link will only appear if you are an approved Renewed Seller.

  3. Enter the New equivalent ASIN of the item you will be offering as Renewed.
  4. If there is not an already existing Renewed ASIN you will be prompted to optionally add:
    • Inventory Quantity
    • Price
      • Please keep in mind Renewed ASINs must be priced 5% less or more than the new equivalent.
    • SKU, for your internal bookkeeping.
    • UPC, cannot be the same UPC as the new item.
  5. Select Create Renewed ASIN.

If you are unable to locate a New equivalent on Amazon you will need to create your ASIN from scratch.

  1. In your Seller Central account select Catalog > Add a Product s
  2. Click on I’m adding a product not sold on Amazon
  3. Select the category that best fits your item and drill down until you receive a Select Category button
  4. Enter all necessary information
  5. For your title you must add (Renewed) at the end. E.g. Nikon Coolpix S7000 Wi-Fi Digital Camera (Renewed).
  6. Your condition type must be “New”
  7. Once all required information is added you will be able to select Save and Finish

Our team will ensure these newly created ASINs are added to the Renewed catalog within 5 business days.

Renewed Apple ASIN creation.

We have a separate process for listing Renewed Apple products. All Renewed iPhones have been pre-created in the EU5 marketplaces. To find the ASIN, you can search in “Add Products” section of Seller Central (by searching for the name) or open a case for Renewed Seller Support (see below).

If you are unable to search and add a refurbished product offer, you can contact your Account Manager or open a case on Seller Central by clicking here. Please make sure to configure your language settings in English for this action.

Renewed Listing Guidelines

For the best customer experience we expect all Renewed ASINs to follow the below listing guidelines found here in addition to all listing requirements in the Amazon Services Europe Business Solutions Agreement

Renewed Pricing

Renewed repricing rule allows you to automatically adjust prices on the Renewed SKUs in your inventory. As with a regular automated pricing rule, your price can adjust to the relevant New Equivalent Featured Offer. Additionally, setting a Renewed repricing rule will raise or lower your prices in response to the New ASIN that is mapped to the Renewed version. That way, if the new version of the product drops, your price will adjust to remain at least 5% lower than the corresponding featured offer on the New equivalent ASIN.

  1. In your Seller Central account choose Automate Pricing under the Pricing tab, then click on the Create a new pricing rule button.
  2. From the Create a new pricing rule screen, select the Renewed pricing rule type and give it a name, and choose the marketplaces where the rule will be active
  3. Next, define the parameters of your pricing rule:
    1. Your Renewed ASIN should always be priced at least 5% below the New ASIN. In the first section you can specify to reprice your SKU by a certain amount or percentage below New. If there is no New ASIN mapped to your Renewed ASIN, this part of the rule will be ignored.
    2. You can also reprice your SKU in relation to other offers that are made on the same Renewed ASIN. You can stay below, above, or match the Featured Offer by a certain percentage or amount.
    3. Note that as you make each entry, a rule summary at the bottom will be updated with your selections
    4. The third section of the rule parameters will allow you to choose the types of offers and conditions that your prices will be compared against
    5. Finally, let Amazon know whether to pause this rule when your price is updated elsewhere.

After you are satisfied with how your rule is defined, click the Save this rule in Amazon button.

Once you have created a Renewed Pricing Rule please see Add SKUs to a pricing rule

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