Any coupon budget you provide to us is for planning purposes only and it may happen that the budget increases, if your actual promotional activities are higher than the budget you have scheduled.
We automatically take your coupon offline from the website when the budget is 80% used, in order to avoid that the coupon is clipped by further customers. This might result in a higher budget than initially expected as a customer who had already collected your coupon, before its removal from the website, will still be able to redeem the coupon until its originally scheduled Expiry date, regardless of the fact that you have cancelled it before its Expiry date or that we have removed it, because the 80% of the budget has been reached.
We then allocate the remaining 20% to cover for redemptions of customers who have already collected the coupon and that redeem it before its Expiry date. In cases where 20% of your budget doesn't cover for the actual customer redeems until the Expiry date, you might see your actual spend at your expenses exceeding the budget you had initially scheduled.